Decoding the internet has always been a task, but in 2026, that’s what your fellow users are expecting of you.
“Vagueposting” is one of the big trends of the year so far, where people post things that are intentionally confusing.
If you search “vagueposting” on X (formerly Twitter), you’ll see people raging against the idea, but you’ll also see pretty quickly that it refers to an open-ended post that gives no explanation as to what the referrer is actually speaking about.
“Halsey was right,” one such “vaguepost” says, leaving the reader questioning: what was she right about? And why aren’t you explaining it?
“I know why vagueposting does so well and you’re not gonna like the answer,” another joker tweeted, obviously providing no answer at all.
Most of the internet has dubbed it the new “ragebait”.
“This vagueposting trend should be banned I swear,” one X user wrote.
Is there more to ‘vagueposting’ than a joke?
While “vagueposting” seems like a way to mostly troll people, others seem to think of it as a response to internet overuse and a culture where people go to great lengths to explain themselves.
Among a slew of “new year, new me” content, a woman named Tamara, with the handle @flylikeadove, commented on a video saying what her plans for 2026 were.
“I’m getting 365 buttons, one for each day because I want to do more stuff and I’m scared of time so I want to be more conscious of it,” she wrote.
The pioneer of “vagueposting”, Tamara was having none of the internet’s demand that she explain.
What kind of buttons? What do they represent? What are you doing with the buttons? Is there a system for collecting the buttons?
“Hey, so it actually only has to make sense to me for me to do it and I don’t feel like explaining it to anyone else,” was Tamara’s final response.
Ironically, the moment went completely viral, which explains why “vagueposting” sort of … works.
The logic behind ‘vagueposting’
Because “vagueposting” sparks curiosity (even of the angry kind), it means that vague posts get engagement.
“Ever since they brought monetisation into X … the more engagement you get on a tweet, the more views it gets, the more money you money you can make from tweets,” journalist Benedict Townsend explained on Scroll Deep, the TikTok account where he covers viral internet trends.
“If you bait people into replying to your tweet by being as vague as possible, you can make more money,” he explains.
The algorithm also likely rewards vague posts, especially on X, where users will be clicking into comments to seek context.
So, maybe “vagueposting” isn’t about posting “nothing” after all.
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