As Saudi Arabia soars into a new era, explore the rich heritage and desert adventures from its capital, Riyadh.

Saudi Arabia will soon be connected more to the world with the launch of Riyadh Air, the Kingdom’s ambitious new airline.

Scheduled to take flight by the end of 2025, the digital-first carrier aims to revolutionise travel to and from Saudi, while shining a spotlight on Riyadh’s rich heritage, dynamic culture and thriving culinary scene.

 A sister airline to Saudia, Riyadh Air is owned by the Kingdom’s Public Investment Fund and was officially unveiled in March  2023, by Crown Prince Mohammed bin Salman.

Since then, it has made waves with its plans for a 132-strong fleet, high-profile partnerships with global brands such as Atlético Madrid and Delta Airlines, and a bespoke designer uniform for its cabin crew.

Now, the airline is set to be a key player in Saudi Arabia’s Vision 2030 initiative, contributing to the goal of attracting 150 million annual visitors by the end of the decade and generating over 200,000 jobs in the process.

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Riyadh Air’s impressive fleet is set to include 60 cutting-edge Airbus A321neo aircraft and 39 Boeing 787-9 Dreamliners, designed with spacious cabins, noise-reduction technology, and 25 per cent better fuel efficiency. It will also have the largest windows of any commercial passenger aircraft.

True to its digital-first ethos, the airline has also launched a mobile app powered by AI, offering a highly personalised user interface. 

Travellers will be able to input their budget, preferred travel dates and specific preferences and then the app will curate custom itineraries complete with hotel options, attractions, and restaurant suggestions. 

Additionally, the innovative app utilises advanced facial recognition, turning your face into your passport, boarding pass and payment method. This is expected to provide a smoother travel experience for passengers, by streamlining airport processes and eliminating queues.

Discover Riyadh: What to see and do in the Saudi Capital

 While Riyadh Air will connect over 100 destinations globally by 2030, its brand identity is deeply rooted in the capital. 

Boasting a mix of traditional souks, grand palaces and modern commercial districts, the best way to get the lay of the land is by taking an elevator up to the Sky Bridge for 360° views. 

Elevated 300 metres above ground, the 65-metre curved viewing platform in the Kingdom Centre is an impressive introduction to an ever-changing skyline offering dramatic views from city to desert.

To explore Saudi Arabia’s rich heritage, few places compare to Diriyah, a UNESCO World Heritage site where you can enjoy boutique shopping experiences and tuck into an array of local and international dining options.

Located on the outskirts of the capital, Diriyah is considered to be the birthplace of Saudi Arabia and is the ancestral home of the Al Saud family. 

Currently undergoing major redevelopment, the first areas of the traditional mud-brick town are now open to visitors, including the At-Turaif District, which dates back to the 15th century, and the Salwa Palace where you can embark on a tour led by local guides. 

For games, live shows and sports challenges, head to Boulevard Riyadh City, a sprawling entertainment centre packed with shops, restaurants, and cafés. Don’t miss Times Square, a fascinating depiction of the New York landmark that pulses with live performances, dancing, and even firework displays.

 In Riyadh’s Al-Aqeeq neighbourhood, KAFD is a dynamic fusion of business and lifestyle. Spanning 1.6 million square meters, this architectural marvel boasts 95 towers and state-of-the-art infrastructure. As the world’s largest LEED Platinum-certified development, it offers a vibrant blend of sustainable shopping, dining, and entertainment.

Embark on a desert adventure in the Riyadh wilderness

To experience the great outdoors, head to Rawdat Tinhat, Saudi Arabia’s largest natural meadow covering 140,000 square kilometres. Located 185 kilometres north of Riyadh in Rumah province, you’ll get the chance to see Rawdat Tinhat’s famous colourful tulips, and it’s a serene spot for camping and stargazing.

Thrill-seekers, meanwhile, should set their sights on Edge of the World, known for its dramatic cliffs and panoramic views. Situated 120 kilometres west of Riyadh, the 300-metre-high cliff face is lined with trails, canyons, and desert landscapes. Here, you can enjoy an exhilarating hiking experience that culminates in breathtaking vistas of the surrounding wilderness. 

Whether you’re seeking cultural immersion, outdoor adventure or urban exploration, Riyadh’s blend of old and new promises an unforgettable journey.

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